Aurora Global Brands

  White Label cosmetics  are different from  Private Label Cosmetics.  Multiple retailers go for the former, while a single retailer goes for the latter. Therefore, the market segment is vaster for the White Label business and should bring in greater profits. However, it also requires intelligent and timely marketing for higher sales. Many start-ups in the beauty business, small-to-medium-sized businesses, and self-employed individuals are keen to launch a White Label makeup line. However, the launch of any business, big or small, requires healthy knowledge and expertise. Therefore, the following recommendations should come in handy for entrepreneurs.  Think About Customers’ Needs and Wants Every individual has a different constitution. What suits one, may not suit the other. Therefore, the shop/store must stock a wide range of products, suitable for diverse skin types. Toward this end, the manufacturer of  White Label Cosmetics   must offer suit...

Have you ever thought about starting your own luxury private label cosmetics brand? It’s a lot easier than you might think – and with the proper steps, you can be well on your way to success. The key to any successful business is a solid foundation, and that’s exactly what we’ll give you in this blog post. We’ll give you the five essential steps to take to get your luxury private-label cosmetic brand started on the right foot. From finding the right supplier to creating marketing materials, read on for everything you need to get started! Decide on your market and do your market research well before starting your Private Label brand Before you can start your own Luxury Private Label Cosmetics brand, you need to decide on your target market. This is an essential step in the process, as it will determine what types of products you sell, how you market them, and what price point you target. To find your target market, start by considering who your ideal customer is. What are their demogr...

It is undeniable that private label cosmetics have become the target of small and medium-sized sellers in the U.S. The survey shows that American retail customers have a very high tolerance for brands, and they are more willing to pursue those truly high-quality beauty products than branded ones. The key to creating brand premium lies in promotion and channels. 1. Advantages of private label cosmetics to consumers: low cost meeting consumer expectations. The routine circulation of daily brand products is inseparable from "4P Rules": Product, Price, Promotion and Place. The opposite of Private Label Cosmetics is factory label cosmetics. Obviously, factories and brands will invest more energy in brand promotion, popularity building, and product research and development. This is exactly the difference between private label cosmetics and factory label products. For small wholesale sellers, private label cosmetics have won the possibility of obtaining the maximum benefit ...

 A private label lipstick business can be the best option for anyone who wants to launch their own range of lipsticks. It might surprise you to hear that the majority of well-known and popular cosmetic and beauty firms don't have their own laboratories, choosing instead to source the ingredients for their products from private label cosmetics businesses. Private-label goods are those produced by company A for company B and marketed under company B's brand name. For firm B, who may not have known where to begin without this, a lot of the difficult work is taken out of their hands. A World of Color for Every Skin Tone and Style You can start with a private label lipstick maker if you're hoping to make a line of lipstick and lip gloss under your own brand in small quantities. You can choose from a variety of ready-to-sell lipstick and lip gloss from a private label color lipstick and lip gloss manufacturer's catalog; all you need to do is add your logo and branding. You s...

 If you are a make-up enthusiast and always find yourself losing make-up lip gloss, eyelashes, curlers, or other stuff then you need to read this blog. Make-up consists of a lot of things such as lipsticks, brushes, eye glitter, moisturizer, I can go on and on but the list will never end. You might love spending money on make-up but first, you should assign a safe space for all your make-up items.  To maintain the reputation of a make-up expert, you have to be fluent in everything- from storing products to cleaning them properly. Initial steps to follow First, you need to devote enough space for your products, you can clean your wardrobe or purchase a separate cabinet or you can go extravaganza and buy a full-fledged dressing table. Second, you need to buy a jewelry box to keep your ornaments separate. Last but not the least, you can even buy a lipsticks holder box or make-up brush holder.  10 Steps to Follow to Keep Make-up Lip Gloss in an Organized Way  1. Make a L...

  Have you noticed that the label "natural" has appeared recently on almost any shampoo, face cream, make-up remover, or newer make-up product? Various plants have appeared on the packaging of cosmetics, the bottles shine with flowers of all colors and there should be ubiquitous green leaves of various shapes. But what does it mean when you say natural cosmetics? Is it better than other products that don't seem so natural? And what do other names like BIO, organic or certified cosmetics mean? We have the answers to all these questions for you! Return to nature Whether it is a popular trend, a natural evolution, or a simple phase, people are starting to approach more and more from this natural point of view what they eat, what they wear, and what materials they surround themselves with. We use a lot of cosmetics every day. Well, some more and some less. Creams, make-up removers, serums, make-up, other cosmetics. .. So it is natural that we gradually become more and...

From the expertise of the Aurora Laboratory , high-end natural beauty products are born every day to meet the requirements of our customers. By intervening in the fields of beauty, and health at the same time, we create everyday cosmetic products that are sources of well-being. We develop formulas for any cosmetic products. Research, develop, formulate and verify are among the main actions that we carry out. The Aurora is a private label makeup supplier also supports you at each stage of the creation of your project, from the study of its feasibility to full-service. At your service, our teams adapt to each project according to your possibilities, your needs and your desires. Expert in the cosmetics and dermo-cosmetics sectors, our laboratory specializes in the design of products, their formulations, their manufacture, their packaging. Each step of the process is carried out in strict compliance with the regulations and internationally for the marketing of cosmetic products. We ...

Lipstick or gloss? What a hell of a dilemma for a woman … Every morning it's the fateful question you ask yourself in front of your mirror. Are you going to opt for a gloss or a lipstick to finalize your beauty, highlight your complexion, enhance your outfit and make your mouth stand out? All this, therefore, depends on only one thing: on the choice of your lipstick, on this little tube that you are going to put on your lips. It is for this reason that it should not be taken lightly, it should be well thought out and considered! The lipstick and gloss are now two beauty products essential to have in a makeup case. In case one doesn't do the trick, the other can catch up, but it's best to know directly which one to choose. Each of them has different characteristics and therefore the result is not the same. The gloss offers a shiny and fresh result while the lipstick is more refined and delicate... To help you choose between lipstick or a gloss, Get The Look gives you ...

Turnkey high-quality cosmetics: Aurora Global Brands offers you a large selection of cosmetic standard formulations on private labels. These verified references, both organic and non-organic, help you to bring new products to market quickly at an excellent price-quality ratio. Bring your project to life! The Aurora, the manufacturer of private label beauty glow kits , supports you in developing your brand (marketing, formulation, regulations, industrialization, manufacture, and packaging). Proven quality and competitive prices are just some of the features that demonstrate the high level of specialization we have achieved in response to the specific requirements of our customers. We provide our partners with comprehensive solutions with a well-equipped, modern machine park, extensive technological facilities, a creative design studio, and warehouse halls. We approach each inquiry individually, creating products that not only meet but even exceed the expectations of our customers...

Lip gloss is a liquid or slightly solid cosmetic product that gives a shine or a fine color to the lips. It was created by the Max Factor brand in 1930. Company founder Maximilian Faktorovich sought to invent a product that would give lips such brightness that they would attract attention in movies. Actresses are promoting this product and inspiring women who are starting to follow the trend. The first flavored product comes in small and large sizes. It is called Lip Smackers and is gaining popularity among young people. Delicate beauty Lip gloss is a blend of waxes, oils, and pigments that also impart softness. This soft lip veil is a smooth transition to make up for teens and a great solution for women who don't want to wear makeup for a formal event. Gloss can be applied to lipstick and enhance its effect. It contains less pigment than lipstick, which is often pale or thinned out. This discreet make-up can be: Ø   Ordinary which only adds shine. Ø   Colorful that ...

Do you import, manufacture or use cosmetic products professionally or sell cosmetic products? Then it is important that you know the requirements and rules that apply to these. What is a cosmetic product? Cosmetic product means a product that is used on the body or in the mouth. The person who uses the product wants to be clean, smell good or change their appearance. Many cosmetic products can be harmful if used incorrectly or contain harmful substances. Who is Responsible? The person who manufactures and imports the product is, among other things, responsible for the product not containing prohibited substances and being labeled correctly. In addition, a notification must be made to the Medical Products Agency, which registers the product. The Medical Products Agency does not approve or control the products before they may be placed on the market. For businesses such as cosmetic exporters that sell cosmetic products or use them in a professional business, you are required t...

Private label cosmetics are sold under the brand name of a retailer and may be created by the retailer for exclusive marketing purposes. Various products, including cosmetics, are widely sold through private labels. Positioning optimization While refrigerated food products are much more common as private label products, cosmetics account for 5% of that market. One of the key factors that make these products stand out is pricing. Private label prices are on average 31% lower than the national brand equivalent (NB). For cosmetics, the average price difference can be up to 46%, compared to 16% for refrigerated foods. While some retailers mark their brands as premium, most enjoy discounts. Premium products are not always needed when low quality products are sufficient for the existing market. The main reason for retailers launching a private label trademark is to segment the market and strengthen the retailer's market position with suppliers and manufacturers of competing product...

In the morning, half past six: the teeth are brushed, the eyeliner is reasonably good and time is slowly running out. Now quickly put some color on your lips and off you go. But wait - which product should you use? Lipstick or lip gloss? One sticks, the other runs? Au contraire! We show you the best way to get color on your lips. LIP GLOSS - THE LITTLE SISTER OF LIPSTICK? Granted, a while ago lip gloss was really uncomfortable. It stuck, was not very durable and caused problems when it was applied because it was simply tough. But in the meantime the manufacturers have reached into their boxes of tricks and performed magic. Because the new lip gloss products have been significantly improved in all of these points! The (semitransparent) color is now very light on the lips, application has been simplified with an applicator and many glosses even last up to eight hours thanks to the polymers used! So has the little sister of lipstick become a real alternative? BENEFITS OF LIP GLOSS...

Few know that lip gloss was developed in the 30s of the last century specifically for the makeup of actresses of the era of black and white cinema. The glossy coating, which gives volume to the lips of the film stars, quickly fell in love with their fans. Since then, lip gloss has occupied a special niche in the arsenal of the beauty industry, delighting its fans with new variations and useful properties. Lip gloss has a number of specific features, including: Ø   predominantly liquid or gel consistency; Ø   less brightness compared to lipstick, which is dictated by the characteristic formula; Ø   In addition to decorative functions, some lip glosses have moisturizing, nourishing and smoothing properties; Ø   special application technique: using a brush or applicator; Ø   Informal status: lip gloss is appropriate in the makeup of a teenage girl and for natural makeup. Glosses originally had a slightly tacky finish, but now there are comfortable, no...