Bring Your Project to Life with White label Cosmetic Manufacturer
Have you noticed many times the similarities between the cream of a certain supermarket brand and the one sold by your pharmacist? Or this superb wood saw bought at CARROUFE which looks a lot like that of your neighbor MILON who herself found it at BRICOLAMA? Strange… Well not that much, it's even very common, not to say ordinary! It is certainly a white label.
What is a white-label?
The “white label” can be a product or a service; we will
discuss the product here, in particular cosmetics, but the principle remains
the same in both cases.
A white label is a product designed by a producer, which is
then taken up and redistributed by the brands, which market the product under
their own identity.
What interest for brands?
• To diversify
If any brand decides to expand its product line by offering
cosmetic products; but that she is not an expert in making these… she can use a
white label. This brand will be able to buy "ready-made" formulas
from a manufacturer's catalog and then offer its customers desired cosmetic
products.
• To go faster
No need to develop a new formula for months or years; therefore,
no need to send it for any other safety test depending on the product. Once the
logo is created, the product can be marketed the next day since it already
exists.
• To save
You will have understood that "time is money". The
white label saves a lot of money. When the product already exists, no research
or development investment is necessary. This allows you to sell a product
quickly, but above all at a lower cost. These savings for businesses usually
allow them to spend in other much more profitable areas such as marketing and
advertising.
Aurora Global Brands -Creator of tailor-made natural and
organic cosmetics
The Aurora Global Brands, the manufacturer of certified white label makeup in the UK, supports the
development of your brand at each stage of marketing, formulation, regulations,
industrialization, manufacturing, and packaging.
We offer a wide range of formulas cosmetic standards on white
label. These approved references, like organic, non-organic, will help in the
development of new products for a great value price.


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